Zephy Connects
Graphic Design | Marketing | Podcast
Podcast Thumbnail Design for Zephyr Connects
In this project, my task was to create visually captivating podcast thumbnail images for Zephyr Connects, emphasizing their mission of nurturing small business success. The challenge was to effectively convey their brand values and the essence of each episode in a limited space.
- Platform: The website served as the primary platform for this project, where these thumbnails would be prominently featured to entice users to explore the podcast episodes.
Results
The podcast thumbnail images played a vital role in improving website engagement metrics, leading to a 20% increase in click-through rates to podcast episodes. Zephyr Connects also reported a notable 12% growth in overall website traffic.
Design Tools
My proficiency in Adobe Creative Suite, particularly Adobe Photoshop, allowed me to deliver high-quality and visually appealing thumbnail designs.
Design Skills
Typography was a key focus in this project to ensure that episode titles were legible and attractive. I also applied color theory and branding elements to maintain a cohesive visual identity across all podcast thumbnails, enhancing the overall user experience on the website.
Optimized for Desktop and priotized for Mobile.